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5 Tips For Preventing Data Loss

Electronics, Flash Memory, TechnologyNancy Woo29 June 2012

Who has rooms full of paper files anymore? Increasingly, information is stored in cyberspace or at least in computer space, and while this can be a tremendous convenience, space-saver and organizational blessing, storing data in virtual reality also comes with a risk: irretrievable loss.

Especially for small businesses, data loss can be a huge impediment to success rates and goal achievement. In a study conducted during April 2011, the back up storage company Carbonite found that about half of small businesses with between two and twenty employees had experienced data loss.

Here are the top 4 reasons cited for this data loss:

  1. Hardware/software failure
  2. Accidental deletion
  3. Computer viruses
  4. Theft

Yet, about a quarter of respondents said they don’t regularly back up their important files. A significant number of businesses even reported they thought it was too much of a time consuming activity to regularly back up data. But here is where preventative risk management is extremely important, because taking the time to back up important files can save time and money in the long run.

Here are a few tips for ensuring the best possible data storage and back up habits:

  1. First of all, recognize the importance of spending a little time to regularly back up all important files. It may seem like a drag to do this all the time, but the long-term benefits will outweigh the miniscule inconvenience, especially when the computer crashed and you can breathe easily knowing everything you need is stored on a secure hard drive.
  2. Invest in a hard drive. Whether it’s a personal USB device or a heavy duty external hard drive, having a secondary storage vault for virtual files is instrumental to preventing data loss and improving recovery rates.
  3. Optimize Internet security. Changing passwords regularly and making sure anti-virus software is up to date goes a long way in protecting your documents and sensitive information from cyberspace hackers.
  4. Educate the workforce. In a business setting, it takes teamwork to make sure everyone is on board with regular information back up. Educating people about the importance of saving files is the most important step to actually doing it. Creating good back up habits is key to protecting valuable information.
  5. Consider dedicating resources to regular back up. Whether you create a job description for an employee to regularly monitor back up activities or hire an outside source as insurance against data loss, it might help to allocate resources specifically for the purpose of ensuring critical information safety. Employing someone to take over this part of the job might make all operations run a little more smoothly and take the weight off your chest so you don’t have to worry about unexpected data loss or prolonged down time.

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Verbatim’s Clip-It Drive Does Double Duty

Electronics, Flash Memory, VerbatimNancy Woo25 March 2012

Verbatim just keeps pushing the envelope forward when it comes to unique USB designs. The company just announced their most recent release – a USB drive that doubles as a paperclip. That’s right. They don’t fail to mesmerize consumers with their hip, new and funky takes on portable data storage. Both original and functional, the Clip-It USB drive is perfect for the office aficionado who prioritizes finding the best ways to cut down on clutter and stay organized.

The Clip-It USB drive kills two birds with one stone – it’s an ultra stylish and sleek USB drive that is built in the shape of a paper clip so you can carry both paper and electronic records with you in one organized and unique way. The Clip-It drive comes in sizes of 2GB, 4GB, 8GB and 16GB, and includes a lifetime warranty when bought through Vertbatim. It’s designed with the typical Verbatim durability, capless but resistant to dust, water and static discharges, and the familiar Verbatim style: you have the option to purchase it in black, white, green, pink, yellow, blue or orange. Red Dot Online recognized the unique durability of the Clip-It USb and awarded it 2010’s “Best of the Best” in the product design recognition category. Furthermore, the Clip-It uses secure and reliable System in Package (SIP) technology, but Mac users beware, it’s only compatible with Windows operating systems.

Released officially by Verbatim Marketing India Ptv. Ltd., this awesome little paperclip USB is available in the Indian marketplace for 300 rupees, or you can find it online for about $11 U.S. Small, convenient, vibrant and unique, this double-duty USB is a great choice for office personalities. Have one shipped to you and surprise your co-workers with your high-tech paperclip. Electronic storage and classic functionality have never looked so good.

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Verbatim Releases Durable Store’N’Go Plus USB

Flash Memory, VerbatimNancy Woo01 February 2012

Okay, attention all business backpackers: If you’re looking for a storage drive that you can take with you anywhere despite rain, shine or mudslides, look no further than the Verbatim Store’n’Go Plus. You won’t be the only one wearing a suit or traveling into unknown destinations; this sturdy, heavy duty USB comes with a “suit” to protect it, too, and it can travel anywhere with you.

Remember when we announced Verbatim’s release of the marvelously tiny Tuff’n’Tiny? It’s the “penny” drive, smallest USB ever created, that fits, barely noticeable, right on the keychain. Well, the Store’n’Go Plus is a little bigger, but it can also fit right on the keychain, and it has a flexible but tough cover to protect all your important files.

This all-purpose USB drive is a keeper, whether you’re a photographer out on the trail, business person roughing the office, student traversing classes or dirt biker writer. Available in sizes from 4 GB to 32 GB and starting out at $19.99, this USB drive is an affordable and durable investment. This puppy has USB 2.0 capabilities and connects with any USB port. Plus, just like most Verbatim products, it’s backed by a Lifetime Warranty! No planned obsolence here, folks.

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Highlights from CES 2012

The Consumer Electronics Show is an annual gathering of companies unveiling their latest techno-gadgets for all consumers to enjoy. With 140,000 visitors and 2,700 exhibitors in the flashiest place on the planet, Las Vegas, it’s nothing less than a 4-day long spectacle, a giant toy room and a zoo full of the latest and greatest.

Here are some of the most interesting highlights:

1. Earbuds that Monitor Heart Rate:

Gym fanatics and runners are going to love this one. Instead of having to deal with all the extra weight and wires that come with carrying a heart rate monitor around the chest or arm, plus an iPod tucked into an arm strap with headphones, a company called Valencell demoed some of their 2-in-1 earbuds this year. The earbuds would monitor heart rate without the need for additional equipment. Talk about being light on your feet! And cyclists note: only one earbud is needed to check pulse, so you can still listen for traffic. Let’s hope the demo went over well so we can see these available for purchase soon.

2. Microphone USB:

As gadgets get more and more streamlined, here’s one to add to the list. Rather than using recording technology and then transferring it over to the computer, Blue Microphones propose using their handy dandy microphone USB. It plugs right into the computer so you can record and then plug in with one single motion. The company touts the Tiki device as having as-good human voice recognition through voice isolation and noise-cancelling technologies. Tiki goes for $59 on the consumer marketplace.

3. A Projector for iPhone Photos and Video:

Epson, the leader in printing technologies, now adds iPhone projectors to its long list of technological advancements. White it’s great to look at photos and watch videos wherever you are by powering up the iPhone or other Apple devices, it’s even better to watch them in full big screen glory. Now you can share photos and videos with friends by popping your iPhone into the Epson MultiPlex, which has a dock for Apple products and can also be connected to any laptop or Blu-ray player. Then you just need to find a nice big white surface, and voila! Instant projection of your favorite media. These bad boys retail between $599 and $699.

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Cute USBs Make Great Stocking Stuffers

Flash Memory, Special EventsNancy Woo16 December 2011

The ho-ho-ho holidays are upon us. And that means this string of blog posts are all about some great gift ideas.

We’ve already covered the excellent, thoughtful gifts you can make at home with some CDs, DVDs, high quality photo paper, a good printer and a little creativity. We’ve also given some pointers on making personalized Christmas cards from home. And now, how about some stocking stuffers?

The kids love to see their previously empty stocking filled to the brim with joyous gifts from Santa. This year, why not let Santa surprise them with cute, adorable, fun mini USB drives? Even the youngest darlings are using computers, on their own and at school, and the world of technology is only growing. School projects, essays, reports and videos are all going to be the stuff of evening homework, and giving the gift of a fun USB will not only delight them, it will also prove very useful in storing and transferring media files. And as a parent, who doesn’t love fun and practical?

USB flash drives are preferred to CDs or DVDs for storing information, especially for young ones. USBs are re-writeable, which means data can be stored, deleted, and stored again, a countless number of times, and they’re small enough to fit in a pocket. Most also come with a keychain so they’re hard to lose. And the thing about USBs that turn them from a boring storage tool into a fun, lovable toy is the wide variety of shapes, colors and characters they come in. Shopping around is sure to uncover the perfect drive for your recipient’s personality.

From cute to funny to glam, here are just a few suggestions, of the many, many types of fun USB drives out there:

For Sanrio lovers, the Hello Kitty USB drive:

For chocolate lovers, the Hershey’s USB drive:

The watermelon USB drive:

The fortune cookie USB drive:

Cute little panda USB drives:

For the glitzy glam girl, the jeweled USB drive:

For the Alien lover, an Alien USB drive:

For the comedian, the funny USB drive:

Giving the gift of a fun USB drive is sure to make them smile. And the best part? Because it resembles a toy more than a tool, the kids are sure to keep them close, making them less likely to be lost than any of the traditional flash drives. You’re sure to find the right one to stuff that stocking with.


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Verbatim Unleashes the Smallest USB Drive Yet

Flash MemoryHawksM25 August 2011

As laptop computers get thinner and thinner and computer chips get smaller and smaller, USB drives seem to be also a part of the disappearing race. Earlier this summer, Verbatim unleashed two ultra-tiny USB devices, the Store’n’Stay and Tuff’N’Tiny. When shopping for the perfect mini drive, you can compare the two to see which might better fit your needs.

USB drives, also known as jump drives, flash drives and thumb drives (because they’re about the size of a thumb) are widely known to be secure, compact and easily transportable devices to store and transfer data. Most USB devices hold between 2 GB and 64 GB of information, and the capacity you choose will depend on what sorts of files you are moving. For video games, graphics or other large multimedia files, the bigger the storage capacity, the better. For everyday files like documents or low-resolution images, a smaller capacity would work just fine.

So, small is standard for all USB drives, and that’s part of the nature of them. However, “thumb drive” doesn’t even accurately describe the new generations of USB sticks anymore because like many turns of phrase, something new has come along to turn it on its head. The Verbatim Tuff’N’Tiny USB is the smallest USB on the market now, and not even the size of a thumb – in fact, it’s not even as thick as a penny nor as wide as a dime. This puppy is seriously small, and might better be nicknamed the “penny drive.”

Penny-thin, travel-tough and water-impermeable, the Verbatim Tuff’n’Tiny USB drive fits on any keychain, in pockets or wallets and is tailor made for those who are constantly on the go and need something that can travel lightly with them. It is not, however, probably so great for children or people who tend to lose things since it is barely an inch by a half-inch in size.

Like that old catchphrase, the Tuff’n’Tiny may be small, but it is mighty. Durable, rugged and resistant to dust, water and static, this device is made to go places and last. In fact, it has a lifetime limited warranty and fared well in torture tests, including having a brick dropped on it. The reviews have been generally positive as to overall durability, and of course, it is revolutionary in its physical size. The Tuff’n’Tiny fits in all standard USB ports and is compatible with Windows, Vista, Mac and Linux. It is offered in different colors in sizes of 2, 4, 8, 16 and 32 GB, and offers password security.

Now how much, you say? Well, for such a little work of art, the price is not necessarily any higher than other typical flash drives. The 32 GB Tuff’n’Tiny goes for $97.50 straight from the Verbatim website, with the 2 GB costing only $9.75.

For comparison, Verbatim has another super small flash drive on the market with a different marketing angle. The Store’n’Stay is not as superhumanly tiny as the Tuff’n’Tiny, but is still no bigger around than a dime. Its shape is different, made with the person on the go still in mind, but this time, the perk is that you can easily keep the drive in your computer as you pack it away in its carrying case, snag free.

This device is perfect for those forgetful folks who might not remember their flash drive is in the laptop before hurriedly packing up and jetting out of Starbucks. And this one comes in three sizes: 4, 8 and 16 GB, ranging in price from $19.99 to $59.99, with the same general fine print as the Tuff’n’Tiny.

So whatever your personal preference for almost unbelievably small USB devices, Verbatim has a few to choose from that you can tuck happily away in your pocket, wallet or keychain. Size it up and see.

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SanDisk Releases Largest and Fastest Flash Memory Card

Flash MemoryHawksM20 January 2011

Introduced at the Consumer Electronics Show, the latest in the line of CompactFlash from SanDisk features 128GB of storage and can process at 100MB/sec write speeds. SanDisk Extreme  Pro CompactFlash is ideal for products, DSLR cameras in particular, requiring Full HD3 1920×1080 resolution, up to 50Mbps bit rate, and 4:2:2 color sampling.

“No other product on the market can match our new card’s combination of speed and storage capacity,” said Susan Park, director, product marketing SanDisk.

The card is specifically designed for photographers and videographers using HD cameras and is backed by best-in-class quality assurance and lifetime warranty. With the UDMA-7 interface the card allows for maximum data transfer — up to 20MB per second.

Consumers can now preorder for $1,499.99 for delivery in Q1 2011.

Gotmedia offers a full-line of Flash Memory. Give us a call for specific requests.

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Get Memory on the Go in Style

Flash MemoryHawksM22 November 2010

Verbatim has announced the Store ‘n’ GoÒ Clip-it USB drive, featuring an award-winning design. Modeling a lightweight paperclip design, the USB drives are fully functional flash storage devices that feature an attached clip.

The USB drive can snap on to office paper products — files, documents, envelopes — and can store up to 4 GB of memory. Available in pink, green, blue, orange, and black, the device is designed by the award-winning Berlin-based industrial designer Arman Emami, winning the Red Dot Design Award and recognized as “Best of Best” in 2010.

“We’re very excited to launch the Clip-It USB drive, a unique and ultra-convenient way for consumers to consolidate their digital files and paper documents at home and in the office,” said Mark Rogers, Verbatim Product Manager of Flash. “The new unit makes it easy for users to keep all their data in one place, and, with its diminutive size and light weight, the Clip-it is a great option for physically sending and sharing files.”

Both stylish and functional and the USB drive is so lightweight it can be shipped without needing extra postage. Available Dec. 1, 2010 the USB drives will be sold for $19.99; a great gift idea for the holidays.

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CompactFlash Interfaces Gets a Boost

Flash MemoryHawksM06 November 2010

To boost the speed of traditional CompactFlash memory cards, the major manufacturer Transcend has begun selling CFast flash memory cards with SATA (Serial ATA) technology. The CFast memory cards offer 375 MB/second transfer speeds, compared to 90 MB/second performance speeds of CompactFlash cards. These new transfer speeds will allow the new memory cards to compete with also new and fast SDXC SD card format.

The CFast memory cards will be issued in 2GB, 4GB, 8GB, and 16GB format sizes, but will not be compatible with current CompactFlash memory cards. While no prices have been quoted, the CFast cards will not be sold to a consumer market at this point.

While analysts don’t predict a swift sweep of the CFast cards, their speed will play a large role in marketing penetration; the use of a serialized interface, compared to the UDMA technology currently employed, seems to be the way the market is shifting.

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SanDisk, Toshiba Partner for Flash Production

Flash MemoryHawksM23 July 2010

Although their competitors have largely avoided any new investments into flash fabricator production facilities, SanDisk Corp and Toshiba Corp. think otherwise. The two powerhouses have announced construction on a new NAND flash chip fabrication facility at Toshiba’s Yokkaichi City plant in Japan.

Referred to as “Fab 5,” the facility will be able to produce 210,000 NAND wafers a month when in full production. The name is derived from an existing partner facility, “Fab 4,” and will be comparable in size – Fab 4 has a ground area of about 125,000 square feet and a total floor space of 613,517 square feet. The first phase of the two-phase process is scheduled to be complete next spring; the facility will employ about 4,300 people, including 250 engineers. This will be the fifth flash memory fabrication facility for in Yokkaichi City for Toshiba.

Demand for the NAND flash chips has been on the rise, with prices recently leveling off, but the sheer investment cost of constructing fabrication plants – in the hundreds of millions – has kept most companies, including Samsung and Micron, static in the market.

Toshiba, on the other hand, has jumped head first into production, believing that the demand is poised to increase based on the rise existing and emerging applications in smartphones and solid-state drives using flash.

“With our partner SanDisk, we will increase the manufacturing capacity gradually in accordance with market conditions, in a way that further enhances our competitiveness in the memory business,” said Koyoshi Kobayashi, a Toshiba corporate senior vice president.

The plant will initially use Toshiba’s 20-nanometer lithography technology – the company’s smallest – which will allow the company to fit more data on a single NAND chip.

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